Posts

How can Digital Transformation Increase Marketing Effectiveness. Disruption in Media, Advertising by Niyati Srivastava

Luxury Marketing Strategy for Gurkha -World's Most Expensive Cigars, Super Brand for the Ultra Rich

New Moms & Teen Strategic Marketing for Johnsons Baby, Clean & Clear Face-wash. Experience Sharing on Re-inventing Bisleri Campaign

Surrogate Liquor Advertising for Whiskey & Beer in India for Diageo Brands ? How RIN connected with Aspirational Indian House-Wife ? Divya Khanna on Jagged with Jasravee

Pharma Brand Strategy & Campaigns, Switch from Rx to OTC Brands & Humanizing Communications to Doctors by Atin Roy

Infosys ABM Account Based Marketing Approach ? How Infosys Reimagined Tennis Sponsorships

Welspun Flooring Case Study - Category Creation, Product Innovation by Meraj Hasan- How to Disrupt Flooring ?

When Men Want - Rishabha Nayyar is Jagged with Jasravee on topics like Un-Stereotyping Men

‘Sustainable Competitive Web’ - The Case for Building a Web of Advantages -Part 1 by Sarvajeet D Chandra

The Age of Influencers- How Influencer Marketing Will Change Brand Building Forever - Jasravee K Chandra

Germ kill can be "gentle", says Dettol in an ad for new soap variant, targeting moms

What is a Brand Without a Sense of Purpose ? - Developing Purposeful Bra...

How Brands Hack the Brain and Work as Placebos - Sarvajeet D Chandra